COMMUNICATING the HR-BRAND
- Analysing the effectiveness of existing channels and means of communication
- Developing/rebranding the internal portal (intranet), corporate publications, etc.
- Developing and implementing a plan for internal communications, including methods new to the company for transmission of its mission and values
- Analysing existing channels and means for internal promotion of an employer’s brand, benchmarking
- Developing/rebranding career sites
- Elaborating and conducting a campaign for brand promotion in the media, web-resources, and social networks, which is focussed on the target audiences. Representing the company at specific events
- Educating internal experts in effective communication of the brand
Project length: from 3 months.